Geek Swagger.
Posts tagged Apple
The End of the Steve Jobs Era
Aug 25th
Yesterday Steve Jobs announced his resignation as Apple’s CEO. That’s right, the event that all Apple fans have been dreading but secretly knew was coming sooner or later has finally arrived. The good news: one day after the resignation notice was made public Apple hasn’t imploded and their stock hasn’t fallen into the negative. The bad news: there is some uncertainty about the future of Apple now that Tim Cook is at the helm. I’m not really going to talk about future strategies and what may or may not go wrong with an Apple that doesn’t have Steve Jobs as CEO. I am, however, going to take this time to reflect on the past.
MacWorld 1997
In 1997 Apple was in very rough shape. They were floundering during the era of PC proliferation, and were fighting a losing battle in their perceived war with Microsoft. During their yearly MacWorld event, Steve Jobs took the stage and did a “state of the union” address, Apple style. He overviewed his plan to bring Apple back to relevancy and get the company back on track, a strategy which included swathing through the board of directors like a hot knife through butter and, most importantly, mandating a community-wide mental shift. "We have to let go of this notion that for Apple to win, Microsoft must lose. We have to embrace the notion that for Apple to win, Apple has to do a really great job." The competition was over in Steve's mind, and the spotlight was back on product innovation.
Fourteen years later Apple has recently spent time as the most valuable company in the world. They have since shrugged that title off to Exxon, but the timing of Steve Jobs’ resignation could be no more poignant. He came in as Apple’s savior, lifted the company from irrelevance and placed their name on the tip of every technology user's tongue with products like the iPhone, iPad and Mac. I’m not very astute when it comes to business history, but I can’t think of any other greater turnaround story off the top of my head.
I’ve been an Apple user since 2006, which is about a week compared to some of the tech vets out there. That year, I owned my first iPod - a gift from my brother - and bought my first MacBook (the sexy black model). Sure, I had used Macs before in school, but up until that point I was an earnest Windows user. Since I bought that little black Macbook 5 years ago I’ve owned 3 other Mac computers, and several Apple-designed mobile devices. I’ve only ever known Apple while Steve Jobs was leading the company to great heights, so I’m interested to see what the next few years will hold for my current favorite technology company.
Apple, Q3 2011
With all of that said I don’t expect Apple to fall back to the depths of the mid 90’s. Steve Jobs has had to step down at Apple temporarily in the past due to his health, and it’s a safe bet that the company has been planning for this eventuality for a long time. I also think that Jobs’ new position as employee and chairman of the board will keep him involved in critical decisions that will shape Apple’s next couple of years. Beyond that, it’s difficult to say. Truthfully I feel that the next year or two are already predefined for Apple. They know what products will be released and where their research and development will look for the next breakout product so it may be 3, 4 or even 5 years before we see a “Job-less” Apple, and even then he may still be serving on the board of directors.
Legacy
As far as reflecting on the legacy of Steve Jobs goes, there’s a long list of accomplishments that coincide with bringing Apple back to life. In many cases he helped to shape the tech industry as we see it today, particularly from a hardware and OS point of view. It should also be noted that Steve Jobs’ strength wasn’t always in inventing brand new technologies, but rather perfecting them to the point that they would be adopted and loved by general consumers. The personal computer, personal media player, smart phone and tablet computer all existed before Steve Jobs put his spin on them. With that said he is responsible for doing all of the above the right way, and that's where his genius lies. To me, Steve Jobs and Apple Computer have long exemplified a certain element of American exceptionalism, and the day that he isn't dreaming up the next awesome device that people around the world will love is a sad one. I hope that he maintains influence at Apple and guides them on the right path moving forward. Only time will tell.
A Week With the iPad
Apr 11th
There has been a lot of discussion in the tech community about whether the iPad is a significant new computing device or simply another digital toy that will run it's course and end up sitting in a closet collecting dust. Although I can't really comment on the device's long-term viability, I can comment on some significant realizations I've come to in the week since the iPad launched.
Believe it or not I'd say that I've used my iPad as much or more that my laptop or desktop for daily computing. Since it's small and light enough to literally take everywhere, I find it's just easier to browse the web, check my email and even do things like IM with the iPad. The display is awesome for all applications so I always have a great viewing experience, and much to my surprise typing with the virtual keyboard is a breeze (I'm using it to write this post in the iPad WordPress app). In fact, when the device is in landscape mode I can basically touch-type, and even if I do make a mistake it gets corrected automatically 9 times out of 10.
Watching movies, reading books and listening to music on the ipad are all great experiences. In fact I'd have to say that the iPad is the ultimate content consumption device on the market. One of the biggest surprises I had while first using it was the quality of the built-in speakers. They're totally listenable and I never felt the need to plug in headphones while listening to music, playing games or watching video.
Another happy surprise was the battery life. When Steve Jobs said you could get 10 hours out of this thing most people expected that would be a best-case scenario and actually expected more like 8. That's not the case though, the iPad lasts a very long time and if you're only using it lightly it could easily last multiple days.
All that being said the iPad isn't perfect. First off I think the pricing for apps has been inflated a little too much. I came from the iPhone app store where I was used to paying 5 dollars at most for applications, but on the iPad 10 or 15 dollars is the norm. I think the higher prices are somewhat a result of apple themselves pricing the iWork apps at $10 each, and I'd even say the iWork apps are worth that, but there are several apps that were mostly ported from the iPhone priced just as high. I'm hoping that the marketplace will somewhat self-regulate over time, but as of right now the pricing is unrealistic.
I also wish the app store in general had an official trial system. As I mentioned on twitter, spending 0.99 cents on a bad iPhone app is one thing, spending $15 for a bad iPad app is another. If I could preview apps, even if just for a matter of hours, my experience with buying apps would be much more pleasant.
Additionally, The iBook store doesn't have nearly as many titles as I wish it did. I've already searched for 3 different titles that weren't available yet. I'm sure this will be remedied in the future, and there are alternatives like the Amazon Kindle app, but it's still slightly annoying.
In the end I think the iPad does signal a change, or as Steve Wozniak put it a reboot of computing devices. Using this thing is fun, easy and it just makes sense for 90% of my daily computing tasks. It's the perfect device for any casual user and would probably serve well as their primary computer, and it's an excellent netbook or even laptop replacement for power users. I am a total geek and I use it for several hours a day everyday, and aside from being able to do development work it meets all of my needs. Plus, as developers get a better handle on creating iPad applications in the future it'll only get better and become even more useful.
Apple’s iPad – It’s all about the apps.
Jan 30th

I've had some time to digest Apple's announcement of the iPad this Wednesday, and despite being confused and unsure at first I think I've come around on it. Â Is the iPad perfect? Â No. Â Is it a device you need? Â No more than you "need" an Amazon Kindle. Â It's a luxury device that'll fill some use cases for you and probably make your life a little more convenient, but certainly not a necessity.
There has been a lot of commotion about the iPad being "just a big iPod Touch." Â I disagree with that sentiment completely, for a couple of reasons. Â First, it's about the user experience. Â What's the most-obvious difference between the iPod Touch and iPad? Â The display size, of course. Â Because the display for these touch devices doubles as the user input interface, it means developers can do a hell of a lot more with the software they create on the iPad. Â I think it'll be the first device to truly recognize the full potential and yes, I'll admit it, "cool factor" of multitouch. Â Sure I can do some multitouch functions on my iPhone, but usually only to zoom in or zoom out on an object. Â Imagine the possibilities of the iPad's nearly 10" of screen real estate, particularly when you can set it down on the table or in your lap and have two free hands with which to manipulate the on-screen information.

The second major difference is the horsepower. Â My current smartphone is the iPhone 3GS, which has a ARM processor clocked at 600mhz by default and only 256MB of memory. Â The iPad on the other hand, has a 1ghz processor and rumored 1GB of RAM. Â That means that the applications that are being developed for it will have a much wider range of capabilities and a richer user experience. Â While watching Apple's keynote it wasn't until Scott Forstall brought developers up on stage to show their iPad apps, not to mention when Phil Schiller did the iWork demonstration, that I began to truly understand the amazing amount of potential this device has. Â Compare the iPad right now to where the iPhone was when it launched: there are very few native applications and those that do exist were created by Apple. Â The one thing that the iPad has going for it over the iPhone though, is that we already have an SDK for the device before it's even released. Â How long did it take Apple to get the iPhone SDK out there?

I'll be the first to admit that I think the way they've chosen to integrate iPhone apps into the iPad is a little cheesy. Â You can either run them in a native mode, which displays them in a tiny black box in the middle of your 9.5" display, or you can use "pixel-double" to expand them to fit the screen. Â Pixel-double might be good for apps that are predominantly text or image-based, but I have a feeling that there's going to be significant graphical degradation with video playback and games. Â With all that said though, iPhone apps on the iPad are not what users should be excited for. Â Software developed with the iPad in mind will truly make the device sing, and I think it'll be the best media-consumption device we've seen so far.
Plus you can't read ibooks on your iPod Touch, you illiterate brigand!
Google Voice
Oct 3rd
I was fortunate enough to get invites to both and this week, but for now I’m going to stick with discussing Google Voice. This is mostly because nobody I know has Google Wave yet and, for a product that’s about collaboration with other people, it makes it hard to form an educated opinion about its usefulness.
Google Voice is a new service from Google which lets you link multiple phone numbers (home phone, work phone, mobile, etc.) to one new number of your choosing, as long as it’s available. You can search for numbers via keyword (for example your name), area code or zip code. Once you’ve chosen your new number all you have to do is link your pre-existing numbers to that one and you’ll have access to the host of cool features that Google Voice provides.
The most obvious feature Google Voice provides is call forwarding. Using the site’s settings you can set Google Voice to forward calls and messages to one of your various phones automatically. For example, you could set your work phone to only receive Google Voice calls between 9 and 5 on weekdays, or your home phone to only receive calls on weekends. You can even setup and manage certain groups of contacts and set the default phone for each – for example, if you want to direct work calls to your mobile phone you can do that.
The next feature I like is getting Google into some hot water with carriers – free SMS messaging. From the Google Voice website you can send text messages to any phone, for free. Many people have presumed that this feature alone is why the Google Voice application was denied from Apple’s App Store. You can be sure that AT&T wasn’t too excited about the idea.
One of the best features you get with Google Voice is the purest form of free visual voicemail I’ve ever seen. Voicemails sent to your Google Voice account are automatically transcribed to text and forwarded to the Google Voice website where you have an inbox for all incoming messages. The transcriptions are surprisingly accurate, but you can also playback the message from the website if there are a few missed words. As you would expect, from your Google Voice inbox you can read incoming messages as though you were reading email from your Gmail inbox. You can search for messages, leave notes to yourself and even add stars to important messages so you can come back to them later.
All said I think Google Voice is an excellent service. I can only hope that someone at Apple or AT&T decides to let the application through to the App Store. If not, you can bet that Google will work on a mobile web version of Google Voice like they’ve done with most of their other services, and we’ll get access to it anyways.
Snow Leopard – Impressions after 24 hours
Sep 1st
So I've had 24 hours to use Snow Leopard on my iMac, and I have some thoughts. First, some background.
Though my original intent was to do a fresh install, I decided to go ahead and try an upgrade from Leopard instead. I have all of my data backed up but being that this week has been a busy one I didn't really have the time to restore it (especically because my iPhone is connected to the iMac). So, I went ahead and upgraded. It took about a half hour which is bit longer than expected, but not altogether bad.
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On the first boot of Snow Leopard I had two reactions:
- Oooooh, pretty wallpaper
- Okay, what else changed?
Snow Leopard has been getting more negative attention than a lot of people expected because the changes are so minute. Â Sure there's dock expose, the 6-7GB of extra space after install, and scrolling stacks but most changes will go unnoticed. Â For example the entire Finder has been rewritten, but it works 98.8% identically to how it did in previous versions. Â It's a bit faster but other than that there are no noticeable changes.
To be honest, Snow Leopard does feel like sort of a service pack for Leopard. Â In fact, to an average user, the changes might be completely non-existant. Â Things are a bit snappier and most of the animations look a lot better but otherwise there isn't much to say. Â Here are the few features I've noticed and liked so far:
- Improved Text-To Speech - I use the mac's text-to-speech to alert me of the time every half hour. Â The new version is noticeably less robotic and overall sounds much better.
- Animations - When flipping between spaces or opening a stack the animation is much more fluid and cooler-looking
- All New Stacks - Stacks basically work like they should have worked from the beginning. Â You can scroll through stacks, and most importantly you can navigate folders in stacks without having to open up the Finder
- Selectively Snappier - Though I haven't noticed much of a boost in speed in all-around computing I do notice that the Finder, Spaces and Stacks respond much snappier in Snow Leopard
- New Wallpapers
- More HD Space - Freed up about 6GB of space after my upgrade, kind of negligible on a 500GB hard drive but it's better than losing space I suppose
So is Snow Leopard worth it? Â Honestly, maybe not. Â The changes aren't all that impressive to me yet. Â Maybe over the next couple weeks I'll really begin to appreciate the new upgrade but right now it's a slight improvement at best. Â I think this weekend I'm going to go ahead and do a fresh install and if that improves the experience at all I'll make sure to do a follow-up post.
Snow Leopard on Friday
Aug 24th
After a bunch of speculation the release date for Apple's OS X Snow Leopard is confirmed - August 28th, this Friday. That had been the rumor going around and yet again it proved to be true.
There really isn't much else to be said. If you have Leopard on your machine and you're looking to upgrade, you can get your copy of Snow Leopard for $29. Even better, if you've bought a Mac anytime between now and last June, you can get your upgrade copy for just $9.95.
Because I bought my Macbook Pro in June I preordered my copy way back then, so I should have it on Friday. Expect a post about how the update goes.
Google’s Eric Schmidt Resigns from Apple Board of Directors
Aug 3rd
This is a very interesting development given very recent conflicts between Google and Apple/AT&T. Â Sure, Steve Jobs has stated that Eric's resignation was a mutual decision made by both companies because Google's on is becoming a conflict of interest. Â Still, Android has been out for some time, so why now?
One of the biggest stories last week was Apple's denial of the application on the iTunes app store. Â The dispute has since been consumed by the gaze of the FCC to determine if this choice was made by AT&T moreso than Apple, or if AT&T in any way influences the content found on the App Store. Â If that's the case, as it may very well be, the ruling could be important for a couple reasons.
- Consumers have one more reason to detest AT&T
- It gives no logical support for the claim that the denial of Google applications has anything to do with Schmidt's descent from the board
- Consumers have one more reason to dete....oh, I already said that one
Honestly though it doesn't sound like Apple's style to bend to the will of AT&T. Â They love their products enough to say something to the affect of "Listen, we have a product that has made you millions, you think this app conflicts with your service then tough cookies - we're working on a Verizon version of the iPhone anyways." Â I'm getting off-track here.
Does this departure setup a feud between Apple and Google? Â The two companies have seemed almost philosophically aligned for some time now, and most pundits don't really consider Android or what we know of Chrome OS as major threats in their individual markets (phone and PC operating systems). Â All this time it has been Microsoft who has been desperately trying to compete with the big G, and just when it seems that they're making a solid go of it the focus might be shifting towards an Apple/Google main event instead.
There is one area in which the philosophies of Apple and Google conflict, however. Â Openness. Â It's been proclaimed that this might be the achilles heel of Apple. Â Google always happily opens up their projects to developers while Apple severely shies away from such behavior. Â Sure, the iTunes App Store is extremely successful, but the only complaint we seem to hear about weekly is that certain apps get shot down for seemingly silly reasons, and of course Apple's proprietary take on their hardware and software is always criticized. Â If Apple had the market share Windows does, they'd have one of the worst monopolies we've ever seen.
The only thing we could possibly say Google has a monopoly on is the search engine market, but with Bing approaching 10%+ market share that's not as much of a compelling case.
AudioBoo: Spill Disasters
Jul 9th
This is just another quick AudioBoo recording in which I describe my beverage spilling woes. Â Very exciting.
iPhone 3GS – The “S” is for speed!
Jun 8th
Apple has announced a new version of the iPhone that looks like the 3G, but packs faster hardware and a new 3 megapixel camera that captures video. Â They've also integrated voice commands, but not just dialing. Â You can interact with the phone's music as well. Â For example, from anywhere in the phone you could say "Play Silversun Pickups" and it automatically starts playing. Â Last but not least are a new built-in digital compass and text-to-speech.
My favorite feature is that, despite these hardware updates, the battery life has received much-needed boost and it all comes at the same price of $199 for a 16GB version and $299 for 32GB. Â Still too expensive for you? Â You'll also be able to get the original iPhone 3G for just $99. Â Available June 19th.

OSX Snow Leopard Pricing
Jun 8th
Hot on the heels of the major announcement that Windows 7 upgrades will only cost $50 this fall, Apple has just announced that Snow Leopard upgrades will be even cheaper at just $29. Â The full retail box copy will cost $169.
I'm loving these cheaper prices on operating systems. Â Maybe the industry is starting to figure out that people won't pirate what they can actually afford?